5 Reasons Why 2-Way SMS Improves Your Customer Relations

Our current customers have been enjoying the benefits of 2-way SMS for quite some time now, but we find that new customers are more used to 1way promotional (and/or transactional) services, where they just “fire and forget” thousands of messages, perhaps missing a key opportunity to improve their relations with their customers and extend their …

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SMS Chatbots: A New Era for the Call Center and CRMs

Nowadays it’s very common to find chatbots everywhere to help with customer service and handle regular questions. The call center industry is rapidly changing to include bots and multichannel support, and it seems that those who can’t adapt to this new reality will surely have their company future compromised by better cost-effective competitors. In this …

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SPAM is NOT Marketing: Using SMS in the right way, Part I

Are you spending your money on mobile marketing or investing it? Are you sending thousands of unsolicited SMS’ and then wondering why you don’t get a decent ROI? Perhaps you are thinking that SMS marketing sucks and that is not the way to go? Here’s a wake up call: SPAM is not mobile marketing. In this …

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SMS Spam Filters: Why Carriers are blocking your bulk messages

We get a lot of questions about the right way to use SMS marketing and send bulk messages to mobile phone numbers, and most of them have to do with the blocks or filters that carriers impose to solicited (and non solicited) messages. In this post we try to shed some light on the subject so …

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Rotating individual SMS deliveries between multiple long codes

Today we are glad to announce a new feature for our platform: you can now rotate your individual SMS deliveries between any number of long codes in your account. This was already in place for SMS campaigns, but is now available for individual messages. So for example when sending your A2P messages you can have them being …

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